The top Business Profile listings appear when a user types a query into Google Search, Google Maps, or Google Shopping.Īll businesses that have a physical location or come in contact with customers can create a listing. These listings can display further relevant information, such as your hours of operation, phone number, and your website’s domain name. However, Google Business Profile still helps all business owners to create an online presence and connect with customers:Ī Google Business Profile allows you to list the name and location of your company on Google Maps and Search. Overall, it aims to simplify profile management and make Google Business listings more accessible for small businesses. This platform was formerly known as Google My Business (GMB), but in 2021 Google announced that it was updating GMB and rebranding. Let’s get started! What is a Google Business Profile?Ī Google Business Profile is an online tool that allows you to take charge of how your company appears on Google. Then we’ll describe five of the tool’s newest features and how they can fuel lead generation. This post will discuss what a Google Business Profile is and how an optimized business listing can benefit your web presence. A fully-optimized listing can help you reach potential clients, scale your business, and generate more quality leads. While there are many steps you can take, creating a strong Google Business Profile is one easy way to boost your digital visibility. However, with organic search driving 53% of web traffic, maximizing your online presence is crucial if you want to grow your business. Finding your audience and ranking higher in search results can be more complicated than you expect.
Attracting new customers online is not always an easy task.
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